If you want to be a big name in digital marketing, it will not be possible without knowing the key ingredient to success – CTR (Click through rate). The ratio of visitors exposed to a certain link on a website page or in an email who click the link and view the offered good or…
Not sure which boat to sail (SEO VS PPC) to get across all the bounce backs and low conversion rates in your online business? Do you also ask people around what’s a better option, SEO or PPC? You are in the right place then! Both SEO & PPC are the roads that lead to high…
Your pay-per-click ads don’t need to be viewed by everyone unless you’re aiming for global dominance. The products and services you’re promoting or selling are much more likely to be limited to a few countries, cities, or even city blocks as you require. This is when geo targeting ads enter into the game. Geo targeting…
How guarantee you’re that you are receiving the best deal online? How can you save time and get it all done in one place? Sound too good to be true? Think again— Smart Shopping Campaign Optimization gives you what we claim is a better shopping experience online, and it’s all backed by science. Our research…
Targeting and reaching the right audience is always essentials to build brand awareness and to rank #1 on search engines. Working with a digital marketing company is all you can do to reach your audience in a more customized approach, making them more likely to convert straight away. But what can digital marketing companies do? And what actually the…
Creating reports on each and every metric on a daily, monthly, or yearly basis is really tiresome, but have you ever thought about why all shouldn’t be in a single report? Don’t worry, it’s possible with Google Data Studio (GDS) and even allows you to design customized and beautiful reports. What is Google Data Studio?…
A glimpse of Facebook Pixel Events For Apple’s iOS 14 Update Facebook Pixel, previously available only for Android users on the Google Play store, is now available to all iOS 14 users. These users can download the Facebook Pixel app from the App Store and will be able to install it themselves. Facebook Pixel is a…
Having the best SEO tools is awesome and makes it easier to get your website rank on the 1st page of search engines. What if they are available for free? Isn’t it good enough to save your money to booming your business? To help boost your website rankings, we listed a few free SEO tools…